Clean Winners Of The Future: Finnish Cross-Country Skiing Team Sponsored By Leading Finnish Renewable Energy Company

Finnish cross-country skiers were leaving for a training camp on Tuesday 16th October in Helsinki.

I was priviledged to join the press conference for photographing the event. I also had the opportunity to briefly discuss with the managers of their main sponsor St1 - a Finnish energy company. And I came to the conclusion that both of the teams - Finnish skiers and St1 - are having the Fair Play -cards in their hands, and are both potential winners of this beginning term.

                                               Finnish Cross-Country Skiing Team 2012-2013 (part of the team)

                                                                                    (Photo: Jukka Seppälä/Creator's Fingerprints)

Finnish Cross-Country SkiingTeam

 http://www.hiihtoliitto.fi/maastohiihto/suomen_maastohiihto_ry/  

has a brand new strategy for their sports activities and it seems to me that it is largely based on hard work, commitment to a greener way of life (including sports) and also their main sponsor is clean tech oriented.

For an oil company it is admirable to search new goals for the future, cleaner technology and a wide range of alternative fuels and energy sources in sight . St1 http://www.st1.eu/index.php?id=2875   has been making brave decisions and developed leading technology for making bio-ethanol fuel out of waste: waste food and waste of food industry.

http://www.st1.eu/index.php?id=2901 

They have an ambisious plan to produce yearly 300 million litres of bioethanol traffic fuel in 2020. And all that without cutting down rain forests but utilizing waste. http://www.st1.eu/index.php?id=2883  Not bad at all!

Mika Wiljanen, The Managing Director of St1Oy joined also the press conference

(Photo: Jukka Seppälä/Creator's Fingerprints)

Watch the excellent video of the company  "From Oil to Renewables - The Story of St1" here: http://vimeo.com/32563164

Secondly the company has a powerful industrial wind power program via its TuuliWatti -wind energy company that is owned mostly by St1 and S-ryhmä.   http://www.tuuliwatti.fi/ TuuliWatti just bought four 4,5 MW Gamesa wind generators http://www.gamesacorp.com/en/gamesaen/  for their Simo Wind-park. They have now a framework agreement to buy the coming months 26 more of Gamesa 4,5 MW wind generators with total effect of 117 MW.

I wish the Finnish Cross-Country Skiing Team a succesful sports-winter and the Green Energy Company St1 succes in their renewable investments and business!

JPS